Who Are the Next Generation Of Landlords In East Lancashire?
Residential property has always held a special place in the hearts of UK investors. But as the original wave of buy-to-let landlords begins to approach retirement, a new generation is rising to meet the growing demand for rental homes. And guess where they're looking? East Lancashire.
So, who are these new investors?
According to recent insights from Dataloft by PriceHubble and Paragon Bank, the average age of an aspirational portfolio landlord—those with one to three properties who plan to grow—is just 37.8 years old. Even more telling, the largest segment of this group (35%) falls between the ages of 25 and 34.
What’s driving this new wave of landlords? It turns out, property runs in the family for many. Around 43% of these next-gen investors say they were inspired by friends or family already in the property business. Others are motivated by the potential to build long-term, stable rental income—a goal that's become more appealing than ever in uncertain economic times.
But there's more to the story. With a well-documented shortage of rental housing across the UK, around 60% of these landlords are stepping in to meet a critical need. They see opportunity not just in capital growth, but in providing homes where they’re needed most.
This brings us back to East Lancashire. With its affordable entry points, strong rental yields, and a growing tenant population, it’s no wonder investors from London and the Southeast are zeroing in on the region. Whether it’s Burnley, Padiham, Ribble Valley, and slightly further afield in Longridge, East Lancashire offers a compelling mix of value and potential for those ready to build the future of property investment.
At Pendle Hill Properties, we’re here to support both seasoned and new investors every step of the way. For those juggling busy lives, jobs, or families, we offer a fully managed service, taking care of everything from tenant sourcing and compliance to maintenance and rent collection. Prefer to be more hands-on? No problem. We also provide a tailored finder's fee service for landlords who want to manage their own tenancies but need help sourcing the right property or tenant. Whatever your approach, we’re here to make investing in East Lancashire simple, secure, and profitable.
As the property landscape shifts, East Lancashire isn’t just part of the conversation—it’s leading it.
